Black is the New Black

Yipin USA is proud to announce the launch S380, a high strength, iron oxide jet black pigment.

Over the last few years, our customers have expressed interest in a new black iron oxide with increased tint strength. We listened to our customers, and the market in general, and developed S380 at our new “Super Plant” black pigmentoutside of Shanghai. S380 jet black is made to be 30% stronger than other blacks currently on the market, and provides greater tint strength, heat resistance, and fineness. “Our latest product (S380) should alleviate the frustration that so many in the industry face as they search for a durable, high purity black,” said Yipin USA’s President, Peggy Wang, “and it also demonstrates Yipin’s commitment to our customers and the industry.”

While our new jet black is quite versatile, S380 will prove to be especially beneficial to our customers in the concrete industry where a more intense black is in demand. S380 is available today so please feel free to reach out to our sales staff, Paul Conaway (Director of Sales & Marketing), Ken Welker (Midwest Regional Sales Manager), or Ted Warner (East Coast Regional Sales Manager) for product specifications, pricing, or for a sample.

We look forward to providing that perfect shade of black that you requested.